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Boy Meets Dog (1938)

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Film Description

Boy Meets Dog (1938)
 Sponsor: Bristol-Myers Co. Production Co.: Caravel Films. Director: Walter Lantz. Music: Frank Churchill. Transfer Note: Scanned from a 16mm print held by the Library of Congress. Running Time: 9 minutes.

Animated short promoting Bristol-Myers’s Ipana toothpaste. The cartoon uses characters from Gene Byrne’s comic strip, Reg’lar Fellers.

Note: Produced in Technicolor, Boy Meets Dog was said to have been one of the most expensive commercials ever made for theatrical distribution as an “added attraction.” For more about Caravel Films, see Arthur Edwin Krows, “Motion Pictures—Not for Theatres,” Educational Screen 18 (Dec. 1939): 363.

Resources
“This Animating Business,” Business Screen 1, no. 1 (1938): 24; “Reaching the Consumer with Films,” Printer’s Ink Monthly 37 (July 1938): 71.