Sponsored Films

Coffee House Rendezvous (1966)
Sponsor: Coffee Information Service. Production Co.: Ted Steeg Productions. Director/Writer: Ted Steeg. Music: Jordy Ramin, Ted Steeg, the Niteliters. Editor: Mark Rappaport. Transfer Note: Scanned from a 16mm print held by the Library of Congress. Running Time: 27 minutes.

Film promoting consumption of coffee in youth-oriented coffee houses. Accompanied by a folk music sound track, Coffee House Rendezvous profiles seven coffee houses located near churches and college campuses and illustrates the wholesome activities that occur in these public places.

Note: The film was made as part of the “Think Drink” campaign mounted by the Coffee Information Service, whose objective was to turn 17- to 20-year-olds into coffee drinkers. Produced in Eastmancolor. The film’s editor, Mark Rappaport, has had a long career as an independent filmmaker.

Resources
Sheila Wolfe, “A Newcomer Relaxes in Shoes of Two Pros,” Chicago Tribune, June 7, 1966, B10; Philip H. Dougherty, “Advertising: Getting the Coffee Kick Young,” New York Times, Dec. 6, 1966, 67.